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Archive for December, 2010

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Stacey Cochran discusses for Henry Hutton and publishandsell.com how he constructed his book marketing campaign for his novel CLAWS. This is must-view material for all aspiring writers on a budget, who want to hear creative ways to make people aware of their books without breaking the bank.

http://www.youtube.com/watch?v=vr5KogYmwgM&hl=en

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Writing is an art, one that brings joy to its creator. There is a certain yearning to get the words on paper and lastly have it printed on a book. For those looking to have their books published by a big publishing house there is much more required before they offer anyone a publishing contract; book proposal. The book proposal is for the publisher, a book marketing plan for you. It is a roadmap for your book marketing efforts. Both plans are integral for your book success.

Think about your book as a product, and that’s exactly what it is. As any other product that you might consider to market to make a profit you must think of :

• Its value compared to similar products and how yours is better.
• You should also know who your customers would be and where to find them.
• Avenues to advertise and promote your book off and online.
• Possible sponsors for your book.
• Stores, organizations or business who can offer your book in a gift with purchase offer
• Where to get reviews to include on your book, your website and any other promotional material. Try to get reviews from people who are experts in your book topic; your readers will know them and their review will heavily influence their buying decision.
• Analyze the content of your book and devise a way to develop a talk, workshop, or community based on one or more of the topics discussed in it.
• Write a few articles related to your book to use as a traffic building tool to your website, web log or forum. There are many places where you can submit articles free for others to use in their websites or electronic magazines as long as they keep it intact with all your information and links.
• Think about other type of media you can include with the book like CD version, calendars, software, workbook, etc.
• Develop a special report to be downloaded from your website as a thank you for their purchase. You can print the information within your book. If you have them register at your site before downloading the report you will be building your own fan mailing list.

There is so much you can do with a book if you only take time to think it over and plan for the marketing strategy before you write the first word.

According to a survey performed by Guerrilla Marketers’ Cafe with over a hundred book lovers, one of the most important parts of a book who influenced their decision to buy was the back cover. Dan Poynter explains it in detail in his book The Self-Publishing Guide and Is There a Book Inside You? On it he explains step-by-step how to divide the back cover section and what items to include in it to make it more attractive and to impress the reader with your book‘s value. The book cover in general is a very important to the book, it’s what the readers see first and it should attract them in just a few seconds. And excellent written book with a poor cover won’t reach its audience. Go to the book store and look at books in your genre and see what attracts you enough to pick up, notice its layout, colors, typeset graphics, etc. Make notes of the elements and then take that information to develop your own book cover design. When it comes to cover design a professional is your best choice, but if you can’t afford one think about college students which you can hire for half the price or interest a graphic art class to take on your book cover as a project. You can contact college professors and propose the project for one of their classes. You can also request to have them make posters, cards, business cards or any other promotional material from it. Banners and logos will come in handy for when you develop your website or web log. There is a lot of software available you can also use to customize your own promotional material and then take it to your nearest printer or upload it online.

I hope you understand the importance of building a marketing plan for your book before you write your book. It is the key to make it a success and to be considered in the future for future ones. It doesn’t matter if you submit your book to a publisher or self-publish your book, the process should be the same and you should have a clear vision of how the book will find its way into the readers’ hands.

Clary Lopez is the CEO/Founder of Guerrilla Marketers Café, Free Book Promotion site. She is an author, moderator and publicist. You can contact her at guerrilla@clarylopez.com

or join her on her sites www.guerrilla.clarylopez.com, www.lulu.com/guerrilla and her official author site www.clarylopez.com

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Broadband fiber is the most important element in the success of broadband. This is the optical fiber, which replaces all or part of the usual metal local loops used for the final leg of delivering connectivity in telecommunications. With optical fiber technology rising, it is likely that speeds that are considered to be broadband now could change in coming times.

The configurations of broadband fiber deployment are denoted by the generic term ‘fiber to the x’ or FTTx. The telecommunications industry has differentiated several distinct configurations of fiber deployment. FTTN is fiber-to-the-node, in which the fiber terminates several kilometers away from the customer site and the final connection being metallic loop. When the fiber terminates closer, up to 300m from the customer, the configuration is called fiber-to-the-cabinet or fiber-to-the-curb. In FTTB – fiber-to-the-building or fiber-to-the-basement – the fiber reaches the boundaries of buildings.

The final connection to individuals is through other means. In FTTH (fiber-to-the-home) configuration, the broadband fiber reaches the border of individual living area, for instance a junction outside the wall of a home. FTTP is fiber-to-the premises. This expression can be used in quite a few contexts: for instance, as a comprehensive phrase including both FTTH and FTTB, or maybe when the fiber network includes homes as well as small businesses. The definitions for FTTH and FTTB have been agreed upon by three FTTH Councils of Europe, North America and the Asia-Pacific. But, there are no formal definitions for FTTC and FTTN decided by the FTTH Councils.

So, what are the benefits of broadband fiber? Speeds of both fiber optic and metallic cables are limited by length, but more so in the metallic ones. Even today, most computers in commercial places have copper communication cables. But these cables are only few meters long. Most of the urban network links are several kilometers long, and in this range broadband fiber surpasses copper. Replacing parts of these links with fiber allows them to run much faster. Apart from the speed, another benefit is that broadband is always connected. There is no time lag in connection. The amount of data transmitted is also tremendous. Many services can be availed using a single fiber cable. Finally, broadband fiber is ‘future proof’, since the speed of the connection is limited by equipment rather than the fiber itself. This permits speed improvements by upgrading equipment before the fiber itself must be upgraded.

In conclusion, broadband fiber has created a revolution in the telecommunications industry. And the future holds more prospects of improvements in the same.

George Yee is a consultant for broadband fiber. To learn more about this topic, visit www.litbuildings.com for free information in finding the best technical solution for your requirements.

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Where To Buy Numerical Recipes Source Code CD-ROM 3rd Edition: The Art of Scientific Computing DISAPPOINTED WITH SEQUENTIAL CODEMy rating reflects dissatisfaction with the concept of v3.0, rather than with how it’s been implemented. Given past experience, I’m sure the implementation is just fine.I’ve been very happily using the parallel version of the v2.10 NR algorithms in Fortran 9x for the past year or more. My work needs the extra oomph of multiple processors, and the algorithms are all that they’re supposed to be. You can imagine my astonishment to discover that v3.0 is sequential C++ code. The authors made a big deal about parallel Fortran being the future of scientific computing in the preface of their Second Edition. Now all it merits is a bowdlerization of Shakespeare in … read more.

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Cheapest How to Live Safely in a Science Fictional Universe: A Novel A theory of regret, on the emotional asymptote toward parabolic melancholyColson Whitehead thinks that this book is cool as hell. I have some reservations about that.Yu grapples with time travel problems and paradox, physics and metaphysics, and the unmathematical mysteries of the human heart. The protagonist, who is also named Charles Yu, is an emotionally stunted time machine technician who gets himself into a time loop, armed with a cryptic message from his future self. He writes a book that his future self has already written. The title of the book that Charles writes (re-writes) is also the title of this book: How to live safely in a science fictional universe. So which book are we reading? Is this physical … read more.

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Save Michael Jackson’s Vision Not Remastered nor CompleteFor anybody that was fine with the quality of the videos on other collections, you’ll be okay, but if somebody is expecting pristine, hi-def quality remasters of the videos, prepare to be disappointed. I don’t know what qualifies as remastering the videos (as the sticker on the front of this proclaims), but I was disappointed. Some of the videos look better than others, but I fail to believe that they went back to source materials to remaster many if any of these. I have the previous DVDs and don’t really see much of an improvement. Also, all of the clips from Moonwalker look like they just ripped them from a VHS copy. … read more.

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Order Sony CDXGT340 MP3/WMA Player CD Receiver (Black) Great radioYou can’t go wrong with a Sony. This radio does everything I wanted it to do, which was play my ipod. Least expensive one I could find on the market and it plays great. Extra bonus feature is when the ipod is playing my retractable antennae is down without needing to purchase an additional switch. Was $30 more at Best Buy, and $60 more at a car stereo place. Don’t forget the harness and dash kit necessary. Easy installation. No regrets. read more.

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Hot Essential Mozart: 32 Of His Greatest Masterpieces Not for purists, but a great introduction neverthelessI don’t think Mozart purists would want a collection that consists in large part of excerpts or single movements from various works, but I bought this for my kids and it really is an entertaining, first-rate, diverse introduction to the endless repertoire of Mozart. Perfect for someone who is only a casual fan of classical music, or kids who need memorable tunes to sustain their interest in classical music, or I suppose for someone who just wants beautiful music in the background. read more.

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Where to buy Antec TruePower New TP-750 – Alimentation ( interne ) – ATX12V 2.3/ EPS12V 2.91 – CA 115/230 V – 750 Watt – PFC active – Union européenne

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Best Antec TruePower New TP-750 – Alimentation ( interne ) – ATX12V 2.3/ EPS12V 2.91 – CA 115/230 V – 750 Watt – PFC active – Union européenne Reviews La véritable puissance: TruePower. La série True Power New d’Antec offre aux utilisateurs une solution d’alimentation de pointe qui se distingue par son équilibre parfait entre fiabilité, performances et qualité. Avec un module de régulation de tension CC à CC, son ventilateur PWM de 120 mm et sa certification 80 PLUS Bronze, le TP-750 est la solution idéale aussi bien pour les constructeurs de systèmes de pointe que pour les amateurs aspirant à un matériel de qualité.
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Dec 01, 2010 18:55:24

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Find XFX ATI Radeon HD 5770 1 GB DDR5 2DVI/HDMI/DisplayPort PCI-Express Video Card HD577XZNFC Great video card for the priceI also believe that Amazon had the incorrect image for this card when I ordered it. However, the model number was correct and I should have looked closer. It doesn’t really matter as it does appear the only difference between the 577X and 577A is the type of cooler installed and no 3x Crossfire support(The 577A does look nicer though). The card installed very easily and I had no issue getting it working under Windows 7. I would make sure you download and use the latest version of drivers from ATI’s website and not use the included CD. I upgraded from an Nvidia 8800 GTS and the increase in performance was … read more.